MILANO WELCOMES THE FIRST MILANO CORTINA 2026 OFFICIAL STORES Following the success of the first temporary opening in Cortina d’Ampezzo, the Organising Committee of the Olympic and Paralympic Winter Games Milano Cortina 2026 is opening two new official stores in the heart of Milan. Visitors and fans can now plunge into the Olympic and Paralympic atmosphere and get a preview of the vibrant world of Milano Cortina 2026. All purchases inside the stores can be made exclusively with Visa payment cards or, alternatively, in cash. Milan, 19 September 2025 – The new Milano Cortina 2026 Official Stores are now open in Largo Cairoli and Piazza San Babila: two meeting points for all fans eager to experience the countdown to the next Olympic Winter Games up close. Chosen for their strategic locations, these spaces will become launch hub where Olympic and Paralympic enthusiasts can find unique merchandise and memorabilia from these great sporting events, which are returning to Italy in just five months’ time. From the iconic pins to apparel, the new stores will showcase a wide range of Official Milano Cortina 2026 merchandise. Visitors will discover a selection of products, including hoodies, t-shirts, and jackets, along with a dedicated collection for the youngest fans. Accessory lovers will find caps, bags, mugs, pins, magnets, keyrings, and collectible coins. And of course, the Official Milano Cortina 2026 Mascots — Tina and Milo, the playful little stoats who are the symbols of the Games — will be there, together with the Flo, the companions of the mascots. Among the products available is the collection created by Salomon, official licensee, to celebrate Milano Cortina 2026. Following the “capsule collection”, a complete line of official licensed products will be launched in October, featuring a wide range of apparel and winter sports equipment. The journey continues: a megastore soon to open in Milano The shopping experience doesn’t end here. In the coming months, Milano will welcome the opening of a new megastore in Piazza Duomo, adding another milestone on the road to Milano Cortina 2026. Visa, the official payment method: a simple, secure and seamless shopping experience All purchases inside the stores can be made exclusively with Visa payment cards or, alternatively, in cash. With every purchase, fans come one step closer to the excitement of the Olympic and Paralympic Winter Games Milano Cortina 2026. By purchasing Milano Cortina 2026 official products, fans will support the staging of the Games and the promotion of sports in society. Store Information Official Store – Milano Cairoli Address: Via Luca Beltrami, 20121 Milano MI Opening Hours: everyday from 10am-7pm Official Store – Milano San Babila Address: Piazza San Babila, 20122 Milano MI Opening Hours: everyday from 10am-7pm FONDAZIONE MILANO CORTINA 2026 The objective of Fondazione Milano Cortina 2026, in agreement with the International Olympic Committee (IOC), the International Paralympic Committee (IPC), the Italian National Olympic Committee (CONI), the Italian Paralympic Committee (CIP), Città di Milano and Cortina d’Ampezzo, Regione Veneto and Regione Lombardia, Province autonome di Trento and Bolzano, is to plan, organize, finance and implement the Milano Cortina Olympic and Paralympic Games in 2026. Established on 9 December 2019, Fondazione Milano Cortina 2026 is led by President Giovanni Malagò and CEO Andrea Varnier. The Olympic and Paralympic Games are the largest sporting event in the world, with an unprecedented media impact. Fondazione Milano Cortina 2026 - Press Office +39 02 26265656 media@milanocortina2026.org